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One of the problems a popular website will need to face is spam. People spam a lot on the internet and I don’t quite understand why, from my point of view it doesn’t make sense, but hey, if they do it, probably they do it for a reason. And what’s the best reason than money?!
Most of the sites that spam are related to a shady area of ecommerce, adult products. While I am not going to speak about this here, I wanted to make you aware that spam is not the way to go. I am not speaking here from a legal point of view, but from a long term relationship point of view. The best way to make your ecommerce site is to build a relationship with your customers and to make them grow with you, to make them understand why you bring vaue to them and why they should continue the relationship with you and with your site.
When somebody spams, it is a total different approach, people hide, don’t want to decline their identity, because it is illegal, but also because they probably have different sites and don’t want their image be associated to spaming. This is true, believe me, there are people spaming for some sites while maintaining good ones, clean and with a strong name.
That is why I say that the best way is to just build up your trust, your name with your customers and in time money will follow.
